Sep 23, 2023  
2023-2024 General Catalog 
2023-2024 General Catalog
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BUS 130 - Intro to Entrepreneurship

Course Department: Business
Last Date of Approval: Fall 2019

3 Credits
Total Lecture Hours: 45
Total Lab Hours: 0
Total Clinical Hours: 0
Total Work-Based Experience Hours: 0

Course Description:
This course is an introduction to the creative and innovative managerial practices of successful entrepreneurship. Reviewing the significant economic and social contributions entrepreneurs provide to society, the intense lifestyle commitment and the skills necessary for entrepreneurial success. Provided is an overview of the entrepreneurial process of researching, writing and presenting a business plan that describes the product features, market opportunity, customer profile, sales forecast, competitive advantage and profit potential.

Prerequisites/Corequisites: None

Mode(s) of Instruction: traditional/face-to-face, virtual, and/or online

Credit for Prior Learning: There is no credit for prior learning.

Course Fees: ebook/Access Code: $124.99 (charged once per term for all courses that use Cengage Unlimited)

Common Course Assessment(s): All assessments are common amongst all sections.

Student Learning Outcomes and Objectives:

  • To explore and further your understanding of the Entrepreneurial Mind-Set in the Twenty-First Century.
    • Identify and evaluate Entrepreneurship. Evolutionary Development–Revolutionary Impact.
    • Describe the Entrepreneurial Mind-Set in Individuals: Cognition and Ethics.  
    • Examine the Entrepreneurial Mind-Set in Organizations: Corporate Entrepreneurship.
    • Identify Social Entrepreneurship and the Global Environment for Entrepreneurship.
  • To develop skills that allow continuous learning and adaptation of Initiating Entrepreneurial Ventures.
    • Analyze Innovation: The Creative Pursuit of Ideas.
    • Calculate Assessment of Entrepreneurial Opportunities.
    • Differentiate Pathways to Entrepreneurial Ventures.
    • Explain Sources of Capital for Entrepreneurial Ventures.
  • To develop skills that allow continuous learning and adaptation of Developing the Entrepreneurial Plan.
    • Recognize Legal Challenges for Entrepreneurial Ventures.
    • Select Marketing Research for Entrepreneurial Ventures.
    • Demonstrate Financial Preparation for Entrepreneurial Ventures.   Identify and evaluate Developing an Effective Business Plan.
  • To assess a sound market presence, position, appropriate for Growth Strategies for Entrepreneurial Ventures.
    • Summarize Strategic Entrepreneurial Growth.
    • Define Valuation of Entrepreneurial Ventures.
    • Explain Harvesting Entrepreneurial Ventures.

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